OUR STORY
Pipcorn was born in 2012, when Jeff Martin was helping his sister, Jen move apartments. With everything packed up except a bag of tiny heirloom popcorn kernels that Jen found in the Chicago health food store where she worked, they popped batch after batch of the most delicious popcorn they’d ever had! They liked this one so much, they tracked down the Indiana farmer who grew it from his family’s heirloom seed stock. Together with Jeff’s wife, Teresa, they created a new company, Pipsnacks™.
The Launch
Pipcorn launched at Smorgasburg in Brooklyn, NY. We hand-stamped bags and popped in our mom's spaghetti pot!
Building the Brand
We got into our first retailers, including our home region of Whole Foods Market! From there we sampled our butts off in store and at local events!
National!
Pipcorn was rolled out nationally to all Whole Foods Markets!
The Idea
We found the most amazing heirloom popcorn kernels around. They tasted better than any popcorn we'd ever had: they were crunchy, light and tasted like real corn! So we decided to pop 'em and name them Pip! They continue to exceed our greatest expectations!
OMG (The O stands for Oprah)
After finding us at an outdoor market, Pipcorn was picked as one of Oprah's Favorite Things! (We were then picked 3 more times!)
We're Going to Need a Bigger Boat
We pitched to the sharks on ABC's Shark Tank and got a deal with Barbara Corcoran!
Others also loved
GET THE LATEST
-
Snack Hacks: Creative Recipes Using Pipcorn
READ MOREPIPCORN | FEBRUARY 28
While a bowl of popcorn is a top tier snack on its own, popcorn is also a versatile ingredient. To...
-
Black Founder Spotlight: Meet Toyin, Founders & CEO Of Iya Foods!
READ MORESHANNON LINSENBIGLER | NOVEMBER 30
Once per month, we feature a Black entrepreneur on our blog and our social media as part of an ongoing...
-
Black Founder Spotlight: Meet Delisa and Zach Harper, Founders & CEO of Funky Mello!
READ MORESHANNON LINSENBIGLER | OCTOBER 25
Once per month, we feature a Black entrepreneur on our blog and our social media as part of an ongoing...
-
Black Founder Spotlight: Meet Ibraheem, Founder & CEO of A Dozen Cousins!
READ MORESHANNON LINSENBIGLER | SEPTEMBER 22
Once per month, we feature a Black entrepreneur on our blog and our social media as part of an ongoing...
SHOP PIPCORN
We are a family business who started with a kernel of an idea: We called it Pip, and it continues to exceed our greatest expectations.
